Southeast Asia digital, social and mobile 2019

Southeast Asia is experiencing rapid growth of the Internet, digital, social media and mobile activities. With more than 400 million Internet users in and double-digit growth in most segments and most countries of the region, the digital sector is booming and attracting a lot of interests. Key figures for ASEAN-6 countries, the 6 largest economies of …

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TIP OF THE DAY

Subliminal messages have been used for generations, and they’re more common than you probably realise. Using specific words when having a conversation with a prospective customer can put an idea in their head without them being aware of it. A sentence such as “By the time the next model comes out you’ll wish you’d bought this one” the word ‘by’ has been changed to the word ‘buy’ in their minds. It’s a simple tactic, but an effective one.